Modern Approaches to Sports Sponsorship

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Beskrivelse

Roger Breum from the sponsorship agency Hookit talks to Kenneth Cortsen from UCN & USF about new trends and tendencies in sports sponsorship and how digitization blends in with traditional approaches and allows rights holders and brands to ...

Emne

Sports sponsorship, big data, data-driven sports marketing

Periode17 jan. 2019

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  • TitelModern Approaches to Sports Sponsorship
    Mediets navn/udløbUCN/USF Sport Management - Sports Business Podcast
    Land/OmrådeDanmark
    Dato17/01/19
    BeskrivelsePodcast
    PersonerKenneth Holm Cortsen
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