Discursive Legitimation Strategies for Managing Long-term Client Relationships in Project-based Organisations

Publikation: Konferencebidrag uden forlag/tidsskriftPaper/skriftligt oplægForskningpeer review

Abstract

The use of strategic communication practices for the management of client relationships in project-based organisations.
OriginalsprogEngelsk
Publikationsdato2018
StatusUdgivet - 2018
Udgivet eksterntJa
BegivenhedCCI Conference on Corporate Communication 2018 - Baruch College/CUNY, New York, USA
Varighed: 29 maj 20181 jun. 2018

Konference

KonferenceCCI Conference on Corporate Communication 2018
LokationBaruch College/CUNY
Land/OmrådeUSA
ByNew York
Periode29/05/1801/06/18

Emneord

  • Medier, kommunikation og sprog
  • strategisk kommunikation

Citationsformater