Marketing in the making: The goods have approach a high level of simularity, in marketing the aim is to miror drives in the goods other than basic material ones.

Søren Hyldeborg Andersen

Marketing in the making: The goods have approach a high level of simularity, in marketing the aim is to miror drives in the goods other than basic material ones.

Søren Hyldeborg Andersen

Publikation: Bidrag til tidsskrift › Tidsskriftsartikel › Forskning

Abstract

The competative drive

Originalsprog	Dansk
Magasin	Cultura Polaris: måseskrik fra sosialantropologistudentene i Tromsø
Vol/bind	3
Udgave nummer	5
Sider (fra-til)	12-15
Antal sider	4
Status	Udgivet - 1999

Emneord

markedsføring

Citationsformater

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