Mass Media in a Vicious Circle: the Framing of both Language and Content in Danish Mass Media are frozen, and the Gap between Media and Reality Outside Increases Rapidly

Danish news consumption has changed radically since the first Television News in 1965 and so has the language and the sociological systems. As part of our research project we will present our key results and will argue that the best way to describe the changes in language from reading aloud a handwritten Danish text to a more natural spoken language is to see it as part of the cultural and situational context.