Media Language, Clear or Obscure

Michael Ejstrup, Bjarne le Fevre Jakobsen

Publikation: Bidrag til bog/antologi/rapportKonferenceartikel i proceedingpeer review

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Abstract

Be clear, not obscure. One of the four maxims for optimal communication is that it is essential to develop proficiency in being concise and clear. The question is whether this is really a good idea in all contexts. There is some evidence to the contrary. Undoubtedly, we have many contexts where it is important for mutual understanding that we be clear and concise. This is true of instructions for electronic equipment and for household appliances. Here, linguistic brevity and clarity may be preferable, but not in other cases. Culture, globalization, and the recognition of ever faster growth in diversity, means that media need to be very cognizant of the stringency with which they handle the advice to be linguistically clear and concise. The need to pay great attention to situational awareness is highly visible and intrusive. Attention to situational awareness seems to be crucial for the survival of free speech.
OriginalsprogEngelsk
TitelInternational Science Index
Vol/bind17
ForlagWorld Academy Of Science, Engineering And Technology
Publikationsdato2015
Sider757-762
StatusUdgivet - 2015
Begivenhed17th International Conference on Population and Development - Montreal, Canada
Varighed: 11 maj 201512 maj 2015
Konferencens nummer: 17

Konference

Konference17th International Conference on Population and Development
Nummer17
LandCanada
ByMontreal
Periode11/05/1512/05/15
NavnInternational Scholarly and Scientific Research & Innovation

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