Research output per year
Research output per year
Personal profile
Research and development areas
Business Transformation
Dynamic interaction between businesses and their external environment.
Sustainable business models
Presentation
With at starting point in economic theory my research interest has revolved around the dynamics of interactions between economic agents. This let me to "invent" agent-based economics in the early 90s as an alternative method for microfounding macroeconomics.
At UCN my research has concentrated on sustainability from a historical as well as an economic-theoretical perspective with a purpose of understanding and identifying "unsustainability". This has led me to a conceptual model called "Doing Good Business" where sustainability is found in the interplay between value creation, governance and behavior.
Education/Academic qualification
Economics, PhD, Logical structures and algorithmic behavior in a credit economy, Aalborg University
1 Dec 1991 → 15 Sept 1995
Award Date: 15 Sept 1995
Positions
Associate Professor, Aalborg University
1 Jun 1998 → 1 May 2014
Keywords
- business community, trade and economy
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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A Generative AI tool for coping with the complexity of sustainable business models
Bruun, C. & Kyhnau, J., 2025, Transformative power of technology in shaping sustainable business models: Proceedings of the Business Model Conference. Ahokangas, P., Atkova, I., Iivari, M. & Koivumäki, T. (eds.). University of Oulu, p. 17-22 6 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution to proceeding › peer-review
Open Access -
Hunted Hares of Agent-Based Macroeconomics
Bruun, C., 16 Jun 2025, (E-pub ahead of print) In: New Mathematics and Natural Computation. p. 1-17 17 p.Research output: Contribution to journal › Journal article › Research › peer-review
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Sustainable Business Models in Agriculture – a Scaling Tale ‘In Spe’: A research proposal for capturing business models that enhance agricultural transformation
Kamm, M. & Bruun, C., 25 Jun 2025. 9 p.Research output: Contribution to conference without a publisher/journal › Paper › Research › peer-review
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Navigating the Terrain of Inside Sales: An Explorative Study on Job Requirements in European Job Advertisements
Jensen, K. B., Bruun, C., Severini, S., Cardinali, S., Stadlmann, C., Holzinger, A., Hautamäki, P., Pietrzykowski, M. & Airaksinen-Aminoff, P., 6 Jun 2024.Research output: Contribution to conference without a publisher/journal › Paper › Research › peer-review
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The Doing Good Business Diamond: Going Beyond the Triple Bottom Line for Sustainable Business Modeling
Bruun, C. & Kyhnau, J., 1 Jul 2024. 24 p.Research output: Contribution to conference without a publisher/journal › Paper › Research › peer-review
Open AccessFile2 Downloads (Pure)
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Transformationer blandt Nordjyske SMV’er
Bruun, C. (Principle researcher), Jensen, K. B. (Co-researcher), Kyhnau, J. G. (Co-researcher), Kristensen, L. F. (Co-researcher), Andersen, S. R. (Co-researcher), Jørgensen, T. (Co-researcher) & Carlé, R. (Co-researcher)
01/01/26 → 31/12/27
Project: Research
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Doing Good Business - Diamond & Game
Bruun, C. (Principle researcher) & Kyhnau, J. G. (Co-researcher)
01/01/21 → …
Project: Research
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LISA: Learning for Inside sales Agents
Jensen, K. B. (Principle researcher) & Bruun, C. (Principle researcher)
01/12/23 → 31/10/25
Project: Development project/ Innovation
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Godt Købmandskab som pejlemærke for bæredygtighed
Bruun, C. (Principle researcher), Andersen, L. K. (Principle researcher) & Kyhnau, J. G. (Principle researcher)
01/08/19 → 31/07/20
Project: Research
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Godt Købmandskab i det 21. århundrede - en teoretisk konceptualisering med anvendelse i praksis
Bruun, C. (Principle researcher)
01/08/19 → 31/07/21
Project: Research
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NBM2025: 10th International Conference on New Business Models
Bruun, C. (Speaker)
24 Jun 2025 → 26 Jun 2025Activity: Participating in or organising an event types › Conference
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Business Model Conference 2025
Bruun, C. (Paricipant)
10 Jun 2025 → 12 Jun 2025Activity: Participating in or organising an event types › Conference
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Doing Good Business - Thoughts on teaching sustainable business models
Bruun, C. (Introductory speaker) & Kyhnau, J. G. (Introductory speaker)
13 Oct 2023Activity: Talk or presentation types › Lecture or presentation
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Business Model Conference 2022
Bruun, C. (Paricipant)
23 Jun 2022Activity: Participating in or organising an event types › Conference
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Fokus på FoU - Godt Købmandskab i det 21. århundrede
Madsen, J. H. (Introductory speaker), Cortsen, K. H. (Introductory speaker), Andersen, P. H. (Other role), Bruun, C. (Introductory speaker), Fast, A. M. (Other role), Karlsen, L. S. (Other role) & Eduardsen, H. R. (Other role)
19 Nov 2020Activity: Talk or presentation types › Lecture or presentation
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