Research output per year
Research output per year
Fingerprint
Explore the research topics touched on by this project. These labels are generated based on the underlying awards/grants. Together they form a unique fingerprint.
-
Getting CSR communication fit: A study of strategically fitting cause, consumers and company in corporate CSR communication
Schmeltz, L., 17 Jan 2017, In: Public Relations Inquiry. 6, 1, p. 47-72 26 p.Research output: Contribution to journal › Journal article › Research › peer-review
Open Access -
Getting CSR Communication Fit – A Mixed Methods Study of Strategically Fitting Cause, Consumers and Company in Corporate CSR Communication: CCI Conference on Corporate Communication 2014
Schmeltz, L., 2014, p. 27.Research output: Contribution to conference without a publisher/journal › Paper › Research › peer-review
Open Access -
Identical or Just Compatible? The Utility of Corporate Identity Values in Communicating Corporate Social Responsibility
Schmeltz, L., 2014, In: Journal of Business Communication. 51, 3, p. 234-258 25 p.Research output: Contribution to journal › Journal article › Research › peer-review
Open Access -
Introducing value-based framing as a strategy for communicating CSR
Schmeltz, L., 2014, In: Social Responsibility Journal. 10, 1, p. 184-206 23 p.Research output: Contribution to journal › Journal article › Research › peer-review
Open Access -
Conflicting Values in Discourses of Social Responsibility: Essays on Consumer-Oriented CSR Communication
Schmeltz, L., 2012, Aarhus: Aarhus University, Business and Social Sciences, Department of Business Communication. 170 p.Research output: Book/Report/clinical guidelines › Book › Research › peer-review
Open AccessFile65 Downloads (Pure) -
The Corporate Approach to CSR: A shift in values?
Schmeltz, L., 2011.Research output: Contribution to conference without a publisher/journal › Abstract › Research › peer-review