The Datafication of Podcasting

Thomas Spejlborg Sejersen; Aske Kammer

The Datafication of Podcasting

Thomas Spejlborg Sejersen
, Aske Kammer

Research output: Contribution to conference without a publisher/journal › Paper › Research › peer-review

Abstract

How about making a podcast? - An interdisciplinary analysis of the marketing potential of Polish media podcasts: an insight from the perspective of the 7P marketing-mix formula.

Original language	English
Publication date	17 Jun 2022
Number of pages	2
Publication status	Published - 17 Jun 2022

Keywords

digital media
interview surveys
qualitative method

Cite this

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title = "The Datafication of Podcasting",

abstract = "How about making a podcast? - An interdisciplinary analysis of the marketing potential of Polish media podcasts: an insight from the perspective of the 7P marketing-mix formula.",

keywords = "digital media, dataficering, podcast, interview surveys, qualitative method",

author = "Sejersen, \{Thomas Spejlborg\} and Aske Kammer",

year = "2022",

month = jun,

day = "17",

language = "English",

}

TY - CONF

T1 - The Datafication of Podcasting

AU - Sejersen, Thomas Spejlborg

AU - Kammer, Aske

PY - 2022/6/17

Y1 - 2022/6/17

N2 - How about making a podcast? - An interdisciplinary analysis of the marketing potential of Polish media podcasts: an insight from the perspective of the 7P marketing-mix formula.

AB - How about making a podcast? - An interdisciplinary analysis of the marketing potential of Polish media podcasts: an insight from the perspective of the 7P marketing-mix formula.

KW - digital media

KW - dataficering

KW - podcast

KW - interview surveys

KW - qualitative method

UR - https://www.media-management.eu/wp-content/uploads/2022/06/emma-2022-conference-program.pdf

M3 - Paper

ER -

The Datafication of Podcasting

Abstract

Keywords

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The Institutional Development of Podcasting

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The Datafication of Podcasting

Abstract

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The Institutional Development of Podcasting

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